Luke Steele, Samsung Australia’s Partner Manager is going to talk about bada, Samsung’s new mobile operating system. Luke’s going to talk through Samsung’s investment strategy for bada, showcase the bada application market and ecosystem, and of course show off Samsung’s first bada-equipped handset, the Samsung Wave.

Mobile Monday Brisbane is delighted to welcome Samsung as our sponsor for this month’s Mobile Monday.

We also have two terrific local speakers to round out the evening:

Rhys Cooper, from Doo Mobile, will be talking on the challenges of providing accessible solutions for people with disabilities in the mobile market. In particular, his Doo Phone interface – how and why it came about, and the amount of impact something so simple can have on someone’s life.

Finally, Hannah Suarez needs little introduction within Brisbane’s mobile and digital media circles. She is Online Marketing Coordinator for the Brisbane Festival and also runs the website Brisbane Creative Industries. The Brisbane Festival is on throughout September,  and Hannah will talk about the many digital and social media initiatives she’s been undertaking, and in particular will showcase the Brisbane Festival iPhone application.

We hope you will join us for what promises to be a terrific evening of drinks, networking, and all things mobile.

What: Mobile Monday Brisbane
When: Monday, 20th September from 5:45pm (for a 6pm start)
Where: Corner Bar, Exchange Hotel, 131 Edward Street, Brisbane (http://my247.in/v7432)
Cost: Free. Zero. Zip. Zilch. (Drinks included,only if you register using the link below!)
RSVP: Essential!  Click on the Register button below and we look forward to seeing you at Mobile Monday!

Guests were treated to three engaging speakers, from mobile developers who took the “Just Do It” theme to heart by talking about real-world, deployed mobile projects.

First speaker was Stephen Kelly, from SJK Consulting, who spoke about their Jobs to Crews (J2C) product, which has been deployed by a major water management authority to help manage the Queensland water grid. Stephen spoke about the benefits of using the mobile handset to locate, diagnose, and help fix issues with the grid in real-time, across a distributed labour force.

Next was Sherwin Huang, Interaction Designer from Locatrix. Sherwin spoke about the recent Sushi Plane campaign from Telstra, and how they used the Inspired location-content engine and Layar to create an Augmented Reality game. There were also amusing stories about the Japanese-style challenges the contestants endured in Tokyo last week. Keep an eye out for footage on Telstra’s Sushi Plane website shortly.

Finally, Ben Novakovic from We Are Hunted spoke about a personal project, Tweete.net. A lightweight Twitter client, Ben spoke about the challenges (and solutions) to building and supporting a site that provides over 3 million page views per day, primarily from South Asia.

The MoMoBNE team ran a mobile survey the morning after the event, and we will post the results from than shortly, but thanks are due to our speakers as well as The Exchange Hotel, which again proved what a difference a terrific venue makes.

Next month’s event details were also announced: see you on September 20th (RSVP Details coming soon!)

Phil Larsen told the story of Halfbrick’s Fruit Ninja game, and what it took from a promotions effort to get to one million paid downloads on the AppStore. Besides of course an engaging, “sticky” game experience, it also takes a lot of hard work with reviewers and plain tactical sense to get your application noticed, rated, reviewed and (most importantly) bought in the launch period. My247’s Chris Kettle spoke about their effort to launch and promote MyMovies as a paid application, while TigerSpike’s Oliver Palmer provided some real insights into emerging trends around the world of mobile and mobile applications.

We also welcomed Peter Leutjens from AIMIA, our drink sponsors for the evening, and i.Lab’s Peter Allison, who spoke about their forthcoming Angel Investor event. We’d heartily recommend that you attend this event to get a chance to pitch your next mobile idea at some qualified local investors.

But the real star of the show was our new venue, The Exchange Hotel’s Corner Bar – our follow-up survey (mobile of course) confirmed the new room a resounding success, with the drinks, discussion and networking extending far into the evening.

Mark your calendars for the next Mobile Monday Brisbane, on Monday August 16th, and stay tuned to the e-mail list for forthcoming speaker, sponsor and other event announcements.

Save Monday, July 19th 2010 at 5:45pm (for a 6:00pm start) in your calendars for what promises to be a great evening of networking. We’ll be meeting at a new (for us) venue in the Brisbane CBD – The Exchange Hotel, and hearing presentations from Halfbrick’s Phil Larsen on their iPhone games, My247’s Chris Kettle on the MyMovies  application developed with Liquid Interactive, and TigerSpike’s Oliver Palmer on what’s happening in the mobile future. We’ll be closing the evening with a panel discussion aiming to throw open the doors on the pitfalls (if any) of the AppStore model for developers.

The Corner Bar at the Exchange Hotel

The MM Brisbane team has also cleaned up our contact tools, so on the Contact page you can choose your medium for staying in touch with Mobile Monday announcements via e-mail, LinkedIn, Facebook or Twitter.

We hope you’ll join us for what promises to be a fun and engaging evening of all things mobile!

Date: Monday, July 19th 2010
Time: 5:45pm for a 6:00pm start
Venue: Exchange Hotel, 131 Edward Street, Brisbane
RSVP: Via Facebook or rsvp@mobilemondaybrisbane.com

“Pick me! Pick  me!  Getting ahead in the Apple App Store”

AIMIA event registration details and links can be found in the previous post. You must register for the AIMIA event to attend MobileMonday Brisbane this month. We hope to see you there!

Sam Collins from Locatrix

The first speaker was Barefoot Software’s Mike Hillsdon, who presented Barefoot’s on-device portal publishing solutions. Mike drew on Barefoot’s experience with major brands, showing interactive mobile catalogs and shopping carts they have created for companies such as Country Road & Mercedes Benz.

Next up was Sam Collins from Locatrix Communications. Sam presented Salamander, a Locatrix-developed Mobile Device Attribute Detection system. Salamander lets mobile developers access mobile handset attributes (screen size & resolution, browser type, supported J2ME etc) in real-time via a web service, allowing revision-controlled updates from the public WURFL data file. It also allows for application- or network-specific extension attributes, which helps your application and content to be optimized for each target handset.

Chris Kettle from My247

MobileMonday Brisbane co-founder Chris Kettle then presented My247’s forthcoming mobile and web projects, including a social network publishing and QRcode links for every venue to send mobile handset users click directly onto a venue’s mobile site. This approach helps both in usability – you can invite your friends to a specific venue to meet – and also in driving traffic to a venue’s mobile site for special offers, forthcoming event details etc.

Finally, SMS Fun’s Creative Director Matt Ascough  presented their free SMS mobile portal community. SMS Fun lets users send free SMS to their friends, recharge their pre-paid mobile accounts and much more.

Chris Kettle closed the formal part of the event by announcing a must-attend event: AIMIA Queensland is holding a “great debate” entitled Can your mobile phone save the planet? The event will be held at QPAC in Southbank from 4:30pm on Monday 18th May, the debate will be followed by networking drinks and then Mobile Monday’s May meeting. We’ll post more details here and at the various social networks in the next week – it promises to be a very entertaining evening.

A big thanks to our speakers and everyone who attended – it was agreed that the mobile community in Brisbane is certainly gaining momentum. Thanks too to i.lab for again providing the venue, and Locatrix Communications for sponsoring the evening’s refreshments. See you next month for another Mobile Monday!

Nominations are still open so if you wish to present or you know someone who should present then tell the MoMoBne team here .

The event will again be held at i.lab, Level 1, 80 Jephson Street Toowong. (Near Toowong Village and railway station) from 6pm on Monday, April 20th. Please RSVP to rsvp@mobilemondaybrisbane.com by Friday 17th April.

We hope to see you there!

Peter Allison kicked off proceedings with a brief presentation about the i.lab Incubator, our hosts for the evening. i.lab provides it’s clients with professional, smart-office space and support services, helping companies raise capital, access grants and grow their businesses.  In it’s 9th year, i.lab has helped over 95 companies access more than $75 million dollars in capital and grant programs, creating nearly 500 jobs in the process, and is a clear success story for the Queensland Government.

Locatrix Communications CEO Mark White then gave an overview of the recent GSMA Mobile World Congress held in Barcelona, from a look at the venue to some of the major announcements (and stolen mobiles!) featured during the congress.

Finally Dale Rankine from Moket showcased a group of Adobe-related announcements from the MWC, including the Flash Lite 3.1 Distributable Player, the Adobe Mobile Packager, and two programs designed to help mobile developers gain access to funding and distribution for their content: the Flash Lite Developer Challenge, and the Open Screen Fund (run by Adobe and Nokia).

While attendance was less than planned – we expect the rain caused havoc with some transport plans – the meeting was enjoyable and informative. Thanks again to Peter Allison and i.lab for supporting MoMo Brisbane!

The next MoMoBNE event will be held on Monday, April 20th – stay tuned for details.